A customer centric approach for fine size spheroidized wire products

In our ambition to transform, it is more important than ever to understand our customers. When we identified the market need for fine size spheroidized wire products, it also became clear that we had a gap in our product portfolio.

Suzuki Garphyttan decided to develop the missing product range with the first focus being on fulfilling the needs of the textile industry. Tony Farley, Sales Manager at Site Leeds combined with a responsibility for Business Development for the Suzuki Garphyttan group, was involved from the start:
  "One of our existing customers required us to offer a spheroidized annealed product which was smaller than our wire drawing capability in Leeds. Site Garphyttan could meet the dimension requirement but not the batch annealing setup". 

Cross-site and cross-functional collaboration 

This new textile fine wire project has been one of the first examples of us needing to utilise the different expertise across different departments and sites, that have so much experience, knowledge and ideas. In other words, a cross-functional and cross-site collaboration has been the key here – and much needed in the future if we are to truly speed up our new product development efforts. Tony continues: 
  "The initiative was at the start dependent on internal collaboration, now, by the transformation of knowledge and new investments we are building the capability to fully meet our customers’ needs from Site Leeds". 

This development also had an external dimension when it comes to collaboration. A handful of customers were identified and invited take prototypes for trialling purposes.  
  "It is encouraging to see that our customers are so open to change and to work together with us with improvements, now it is up to us to be on our toes as a cross-functional team and ensure our operational reality is adjusted as per market expectations", Tony concludes. 

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GROWTH AND DIVERSIFICATION - SUSTAINABILITY - A GREAT PLACE TO WORK
Strong position in automotive

Our history also includes the future. When the steel and automotive industries are in transformation, Suzuki Garphyttan is working actively to stay abreast of that change.

A bright example of great teamwork

In 2024, Suzuki Garphyttan developed Bright, its new bright drawn stainless steel wire. This was accomplished by bringing together expertise in Marketing, Production, and Research & Development (R&D).

Digital transformation for growth and diversification

NEW WAYS TO OPITIMIZE PRODUCTION - The digitalization process currently in progress at Suzuki Garphyttan will increase production efficiency.

Next generation hardening improves the work environment

Our long-term ambition to reduce the environmental impact also affects the working environment. In 2024, we continued our efforts to develop the next generation hardening process at our site in China.

Digital transformation for increased sustainability

INCREASED IT SECURITY - IT infrastructure operating around the clock is a precondition for modern industrial operations.

Tribology - the science of friction, wear and lubrication

Without knowledge, development stops. With that insight as its guiding star, a course in tribology was arranged in 2024.

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SUCCESSFUL LAUNCH IN MEXICO - In 2024, Suzuki Garphyttan’s site in San José Iturbide, Mexico, successfully implemented the OneShare business system.